Enterprise Mission: Improving human health, spreading healthy culture, repaying to our society with our feelings, promoting social progress of civilization.
Spirit of Enterprise: Daring to be the first, fighting our way upward, working hard, innovating pragmatically and science harmonious.
Enterprise purpose: Advancing with times, guiding the trend, starting the future and serving human. Enterprise value: Brand + Staff + Dedication = the Value of enterprise.
Corporate philosophy: Concept guides the ideas, ideas promote innovation, quality casts brand, efficiency improve speed, science creates perfect.
Business strategy: Brand oriented, market pioneer, integration of resources, overall coordination, implementing step by step, advancing lengthways.
Quality policy: Everybody is got involved; the leaders need attention, taking special emphasis, creation in science, accessing to the market with excellent quality.
Market concept: Building a “partnership”environment on the basis of “win-win’benefits, getting production and marketing together because of our common fate.
Service concept: Customer first, integrity-based!  Customer satisfaction is our eternal pursuit!